独りごと
公開日:2016.01.18

顧客との接触頻度を高めましょう


Warning: Illegal string offset 'title' in /home/xlab-official/www/xlab-online.com/wp-content/themes/all-in-one-media-XA/includes/cta/public/show.php on line 52

Warning: Illegal string offset 'content' in /home/xlab-official/www/xlab-online.com/wp-content/themes/all-in-one-media-XA/includes/cta/public/show.php on line 53

Warning: Cannot assign an empty string to a string offset in /home/xlab-official/www/xlab-online.com/wp-content/themes/all-in-one-media-XA/includes/cta/public/show.php on line 53

週末に久しぶりの六甲山の登山へ行きました。

昨年の6月にちょっとした手術をしてからは行っていないのでかなりキツかったです。。過去最高にしんどかったのは勿論、富士山で、2番目は1人で真夏に登った初登山の六甲山でしたが、その次に今回はしんどかった。。心肺機能も筋肉も使わなければ、やはり落ちていきますね。

継続して定期的に、筋肉や心肺機能に刺激を入れないとどんどん劣化して行きそうなので、久しぶりに行って良かったです。

そして、定期的に刺激を入れないといけないのは、顧客に対しても同じです。ずっと連絡を取らなければ、顧客との関係は衰えていくばかり。今の時代は継続して顧客と連絡を取れるDM、メルマガ、電話、Facebook等、様々な手段が多数あります。

定期的に連絡を取らないという事は、忘れられても仕方ありません。逆に言うと、記憶に新しければ、顧客は反応してくれやすくなります。

心理学で言うザイオンス効果が発揮され、接触頻度が高くなるほど、あなたとの関係性も良好になります。これは筋肉や脳力も同じ事。そして同じ運動ばかりだと、筋肉も慣れるように、顧客との接触も同じ内容、同じキャンペーンばかりでは、反応しなくなってきます。

同じ登山でも、違うコース、違う季節、違う山、違うメンバーでも、感じ方が違います。

もちろん顧客との接触も同じです。違うキャンペーン、違う情報提供、違う執筆者、違う商品など、飽きさせないように、刺激を入れ続けましょう。

定期的に接触していない、いつも同じパターンであれば、顧客は新しい刺激や情報を求めて、新しいところに行ってしまいますね。読者を飽きさせないように、刺激を持ち続けて貰えるように、弊社でも色々と考えています。お楽しみに。

avatar
執筆者:藤 勝行 (http://xlab.co.jp)

4年間経営した会社を倒産後、再度起業したインターネット広告代理店(エックスラボ)を3期目で年商約10億円グループにまで成長させる。集客をしたい中小企業の経営者や大手企業の担当者、同業他社までも参加するセミナーを開催する起業家。広告マン兼マーケッター。

この記事が気に入ったらいいねしよう!

最新記事をお届けします。

ソーシャルで記事を共有する

facebookでコメン卜する

記事にコメントを残すコメント数:53

※がついている欄は入力必須です

  1. 2021年06月07日 08:12

    155424 90812Id forever want to be update on new posts on this website , bookmarked ! . 634102

  2. 2021年06月30日 14:09

    420759 20331I just added this webpage to my feed reader, fantastic stuff. Cannot get enough! 738604

  3. 2021年09月03日 08:17

    989851 1976Yeah bookmaking this wasnt a bad conclusion great post! . 150840

  4. mega888 様より
    2021年09月13日 04:21

    344806 814143Hi there! Do you use Twitter? Id like to follow you if that would be ok. Im undoubtedly enjoying your blog and look forward to new posts. 313294

  5. 2021年09月17日 14:45

    173277 437741What is your most noted accomplishment. They might want very good listeners rather than great talkers. 334926

  6. get more info 様より
    2021年10月06日 23:21

    2053 1110I adore your wordpress web template, wherever would you download it from? 102430

  7. kardinal stick 様より
    2021年10月09日 09:19

    751808 999289I appreciate you taking the time to talk about them with individuals. 953048

  8. kardinal stick 様より
    2021年11月10日 09:38

    27359 44112Very clear site , regards for this post. 75173

  9. 2021年12月17日 09:39

    391143 657139Any way Im going to be subscribing for a feed and I hope you article again soon 297806

  10. 뉴토끼 様より
    2022年01月07日 19:17

    209623 452907Cheapest speeches and toasts, as effectively as toasts. probably are created building your personal at the party and will be most likely to turn into witty, humorous so new even. greatest man toast 37150

  11. 2022年01月17日 06:28

    820595 534221Write more, thats all I have to say. Literally, it seems as though you relied on the video to make your point. You clearly know what youre talking about, why waste your intelligence on just posting videos to your weblog when you could be giving us something enlightening to read? 121624

  12. ip booter 様より
    2022年03月16日 07:11

    797614 222200Hey! Do you know if they make any plugins to help with SEO? Im trying to get my blog to rank for some targeted keywords but Im not seeing quite great results. In case you know of any please share. Thanks! 803811

  13. 2022年03月18日 15:07

    603602 654927Im not that considerably of a internet reader to be honest but your blogs truly good, maintain it up! Ill go ahead and bookmark your web site to come back down the road. Cheers 241155

  14. 2022年03月22日 01:44

    837095 501220Have read a couple of with the articles on your website now, and I actually like your style of blogging. I added it to my favorites blog site list and will probably be checking back soon. 310563

  15. Alissa 様より
    2022年03月27日 00:00

    Hello, I desire to subscribe for this website to take most recent updates, so
    where can i do it please assist.

    My web page; info your (tinyurl.com)

  16. Tamie 様より
    2022年03月27日 05:51

    This is my first time pay a quick visit at here and i am genuinely impressed to read all at alone place.

    Check out my blog; info on (http://tinyurl.com)

  17. Lorie 様より
    2022年04月02日 18:09

    Great items from you, man. I have bear in mind your stuff
    previous to and you're simply too wonderful. I actually like what you've acquired here,
    certainly like what you're saying and the way in which in which
    you say it. You are making it entertaining
    and you still take care of to keep it wise. I can't wait to learn much more from you.
    This is really a tremendous website.

    Take a look at my page; when info, http://tinyurl.com/yaoes4xu,

  18. Natasha 様より
    2022年04月02日 23:01

    This is my first time go to see at here and i am actually impressed to read all at single place.

    Here is my website: airline tickets

  19. Roxanna 様より
    2022年04月03日 13:36

    Great post. I was checking continuously this weblog and I'm inspired!
    Extremely useful information specially the closing section :
    ) I maintain such info a lot. I used to be looking for
    this particular info for a long time. Thanks and
    good luck.

    My page – cheapest airline tickets possible

  20. Deloris 様より
    2022年04月04日 05:54

    This website definitely has all of the info I wanted concerning this subject and didn't know
    who to ask.

    Feel free to visit my blog :: lowest airfares possible

  21. Orval 様より
    2022年04月05日 01:23

    I am not sure where you are getting your info,
    but good topic. I needs to spend some time learning much more or understanding more.
    Thanks for great info I was looking for this info for my mission.

    Feel free to surf to my website flight ticket

  22. Scott 様より
    2022年04月05日 12:35

    Hello! Do you know if they make any plugins to
    protect against hackers? I'm kinda paranoid about losing everything I've worked hard on. Any suggestions?

    Look at my site – air tickets cheap

  23. Mandy 様より
    2022年04月05日 19:51

    I was recommended this web site by my cousin. I am not sure whether this post is written by him as no one else know such detailed
    about my trouble. You are amazing! Thanks!

    Look into my web page: cheap flights domestic

  24. Toni 様より
    2022年04月06日 09:13

    I am not sure where you're getting your information, but good topic.
    I needs to spend some time learning more or understanding more.

    Thanks for wonderful information I was looking for this info for my mission.

    Here is my web site :: cheap plane tickets

  25. Deandre 様より
    2022年04月06日 18:36

    Hi, There's no doubt that your website could possibly be having web browser compatibility problems.
    Whenever I take a look at your website in Safari, it looks fine
    however, when opening in I.E., it has some overlapping issues.
    I merely wanted to provide you with a quick heads up!

    Other than that, great site!

    Here is my web page: airline tickets best price

  26. Otto 様より
    2022年04月07日 08:18

    Excellent website you have here but I was curious if you knew
    of any forums that cover the same topics discussed here?
    I'd really like to be a part of online community where I
    can get feedback from other experienced individuals that share the same interest.
    If you have any suggestions, please let me know. Cheers!

    Review my homepage … gamefly

  27. Wilbur 様より
    2022年04月11日 01:22

    I was excited to uncover this page. I wanted to thank you for
    ones time for this wonderful read!! I definitely loved every part of it and I have you book marked to look at new things in your blog.

    My page :: gamefly

  28. 2022年04月23日 15:02

    437395 672234I used to be recommended this internet internet site by my cousin. Im no longer confident whether this put up is written by way of him as nobody else know such exact approximately my issue. Youre remarkable! Thank you! 544015

  29. Frederick 様より
    2022年05月10日 08:09

    Hello there! I know this is kinda off topic but I was
    wondering if you knew where info; tinyurl.com, I could locate
    a captcha plugin for my comment form? I'm using the same blog platform as
    yours and I'm having problems finding one? Thanks a
    lot!

  30. Natalia 様より
    2022年05月12日 00:28

    Cool blog! Is your theme custom made or did you download
    it from somewhere? A theme like yours with a
    few simple adjustements would really make my blog shine.
    Please let me know where info (tinyurl.com) you got your design. Kudos

  31. Mariano 様より
    2022年05月16日 20:20

    An interesting discussion is definitely worth
    comment. I believe that you need to publish more on this topic, it might
    not be a taboo matter but typically people don't talk
    about these topics. To the next! All the best!!

    my page info in; http://tinyurl.com/y2y3xfgp,

  32. 2022年05月26日 02:17

    78740 575991Very efficiently written story. It will likely be valuable to anybody who employess it, including me. Keep up the excellent function – canr wait to read a lot more posts. 41765

  33. Dwayne 様より
    2022年06月05日 21:07

    It's awesome designed for me to have a website, which is useful
    for my know-how. thanks admin

    Take a look at my web site info or (http://t.co/)

  34. Rachelle 様より
    2022年07月07日 09:14

    Hello! Would you mind if I share your blog with my twitter group?
    There's a lot of people that I think would really enjoy your content.
    Please let me know. Thank you

    Feel free to visit my homepage :: info or – http://tinyurl.com

  35. Reina 様より
    2022年07月11日 17:28

    It's very effortless to find out any topic on net as compared to books, as I found this piece of writing at
    this web page.

    Here is my blog … a info (tinyurl.com)

  36. Mitchel 様より
    2022年07月15日 08:50

    Hi there! I'm at work surfing around your blog from my info (http://tinyurl.com) new iphone 3gs!
    Just wanted to say I love reading through your blog and look forward to
    all your posts! Carry on the fantastic work!

  37. Ashley 様より
    2022年07月23日 04:48

    Thanks for some other wonderful post. The place else may
    just anyone get that type of but info (t.co) in such a
    perfect means of writing? I've a presentation next week, and I am
    at the look for such info.

  38. Hal 様より
    2022年07月23日 17:45

    Magnificent beat ! I would like to apprentice while you amend your site,
    how could i subscribe for a weblog website? The account aided me a applicable deal.
    I had been tiny bit familiar of this info (tinyurl.com) your broadcast offered shiny
    clear idea

  39. Rayford 様より
    2022年07月26日 17:53

    I am really impressed with your writing skills as well as with the layout on your weblog.
    Is this a paid theme or did you customize it yourself?
    Anyway keep up the excellent quality writing, it's rare
    to see a great blog like this one today.

    my page … info was (tinyurl.com)

  40. Lloyd 様より
    2022年08月02日 03:26

    Good way of telling, and good piece of writing to get data on the topic of info my (tinyurl.com)
    presentation topic, which i am going to present in college.

  41. Oscar 様より
    2022年08月03日 09:53

    Thanks for your marvelous posting! I certainly enjoyed reading it, you will be a great author.
    I will be sure to bookmark your blog raycon and [tinyurl.com] will often come back down the road.
    I want to encourage one to continue your great job, have a nice evening!

  42. Armand 様より
    2022年08月08日 04:51

    Howdy! I simply wish to offer you a huge thumbs up for the excellent info or (http://www.travel-road.gr/) you have right here on this post.
    I'll be coming back to your web site for more soon.

  43. Riley 様より
    2022年08月09日 04:34

    Very good information. Lucky me I came across your website by accident (stumbleupon).
    I've book marked it for later!

    my site: info this (http://tinyurl.com/)

  44. Remona 様より
    2022年08月10日 08:55

    After going over a few of the info (http://tinyurl.com) blog articles on your website, I truly appreciate your way of writing a blog.
    I added it to my bookmark website list and will be checking back in the near future.
    Please check out my website as well and tell me how you feel.

  45. Carri 様より
    2022年08月10日 16:50

    Way cool! Some extremely valid points! I appreciate you penning this post and the rest of the site is very good.

    Also visit my blog: info an (tinyurl.com)

  46. Jenifer 様より
    2022年08月13日 02:47

    I used to be able to find good info when; tinyurl.com, from your content.

  47. Alva 様より
    2022年08月13日 15:17

    Hi, this weekend is pleasant for me, since this occasion i am reading
    this great educational piece of writing here at my home.

    my homepage – info when – tinyurl.com,

  48. Shirley 様より
    2022年08月14日 13:56

    Hi mates, how is everything, and what you would like to say regarding this
    paragraph, in my view its genuinely amazing designed for me.

    my web site :: info an [http://tinyurl.com/2lr37749]

  49. Lilian 様より
    2022年08月15日 10:52

    Hurrah! In the end I got a web site from where I know how
    to truly obtain useful facts concerning my study and knowledge.

    my homepage – info when (tinyurl.com)

  50. Faye 様より
    2022年08月17日 08:40

    When someone writes an paragraph he/she retains the
    plan of a user in his/her brain that how a user can be aware of it.
    Therefore that's why this post is great. Thanks!

    Feel free to surf to my site: info but, http://tinyurl.com/2lkdxsp3,

  51. Josef 様より
    2022年08月18日 15:14

    Hey! Quick question that's totally off topic. Do you know how to make your
    site mobile friendly? My weblog looks weird when browsing from
    my apple iphone. I'm trying to find a template or plugin that might be able
    to resolve this issue. If you have any recommendations, please share.
    Many thanks!

    my web blog … info was (tinyurl.com)

  52. 2022年08月31日 03:19

    848130 63262Woh I like your articles , saved to fav! . 697261

  53. casinosite 様より
    2022年09月17日 18:08

    I was looking for another article by chance and found your article casinosite I am writing on this topic, so I think it will help a lot. I leave my blog address below. Please visit once.

カテゴリー別で探す お悩みごと別でコンテンツを探す